September 29 isn’t just another date on the calendar for coffee lovers — it’s National Coffee Day in the United States. Every year, big-name chains and local cafés across the country celebrate by giving away free coffee, running crazy-good discounts, and launching special promotions.
If you’ve ever thought, “Where can I get free coffee on National Coffee Day?” — this guide is your one-stop answer. We’ve rounded up the biggest confirmed deals for 2025, plus insider tips to make sure you don’t miss a single perk.
What is National Coffee Day?
National Coffee Day is celebrated annually on September 29 in the U.S. to honor one of the world’s most beloved beverages. While International Coffee Day is officially recognized on October 1, American coffee chains have embraced Sept. 29 as their day to shine, offering free cups, discounts, and exclusive promotions.
It’s not just a marketing gimmick — it’s also a way to celebrate coffee culture, from farmers and roasters to baristas and drinkers. And yes, for us caffeine fans, it’s a chance to get our fix for free.
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Top National Chains Offering Deals (Expanded 2025 List)
Here are the confirmed and likely offers for National Coffee Day 2025. Most of these are valid on Sept. 29, 2025 unless otherwise stated:
| Chain | The Deal | How to Redeem |
|---|---|---|
| Dunkin’ | Free medium hot or iced coffee with any purchase. | Exclusively for Dunkin’ Rewards members via the Dunkin’ app. |
| Krispy Kreme | Free medium hot or iced coffee AND a free doughnut (your choice). | No purchase necessary. Visit a participating Krispy Kreme shop. |
| Whataburger | Free 16 oz hot or iced coffee (vanilla, caramel, or sweet cream). | No purchase necessary. Redeem via the Whataburger App or online order. |
| Circle K | Free medium hot or iced coffee. | No purchase necessary. Redeem via the Circle K app as a coupon or Inner Circle Reward. |
| Peet’s Coffee | Free hot coffee of any size. Plus a 30-day Cold Brew Pass for $30. | Peetnik Rewards members via in-app coupon. |
| 7-Eleven | Free coffee with a breakfast sandwich purchase. | Available for 7Rewards and Speedy Rewards loyalty members (check app). |
| Sheetz | Free self-serve coffee (hot or iced, any size) with any purchase. Valid Sept 29–Oct 1. | My Sheetz Rewardz app. |
| Scooter’s Coffee | Royal Perks members only via the BK app or online. | Redeem via the Scooter’s Coffee mobile app. |
| Burger King | Free medium iced coffee with a $1+ purchase. | Royal Perks members only via BK app or online. |
| The Coffee Bean & Tea Leaf | $5 Large Beverage Deal (any large drink). BOGO on Sept 28. | Loyalty Members via app on Sept 29. |
| Smoothie King | Free 20 oz Coffee High Protein Smoothie (Almond Mocha or Pumpkin). Valid until 10:30 a.m. | Show a reward account from any major coffee retailer (Starbucks, Dunkin’, etc.) at checkout. |
More Deals from Regional Chains & Online Coffee Shops
- Caribou Coffee – Free medium latte with the purchase of a drink.
- Aroma Joe’s – Free 16 oz hot or iced coffee for all guests (no purchase).
- Einstein Bros. Bagels – Free hot or iced coffee (any size) with any in-app or online purchase for Rewards Members.
- Online Coffee Subscriptions – Atlas Coffee Club: free 12 oz bag with new subscription; Keurig & Bean Box: sitewide discounts for at-home brewers.
Don’t Forget International Coffee Day (Oct 1)
You’re right to look ahead! While September 29th is the major U.S. day, October 1st is globally recognized as International Coffee Day (ICD). Many brands extend their promotions to cover both dates, and the international day carries a powerful theme of global sustainability.
Extended Freebies & Deals (Sept 29 – Oct 1)
If you miss the main National Coffee Day rush, you still have opportunities to snag a deal:
- Sheetz: Free self-serve coffee (any size, hot or iced) with any purchase for My Sheetz Rewardz members is valid from September 29 through October 1.
- BIGGBY Coffee: $1 brewed coffee (16 oz, hot or iced) often extended through October 1 at participating locations.
- Atlas Coffee Club: New subscribers can often get their first 12-ounce bag of premium coffee for free with a subscription by using a code like FREECOFFEEDAY, with the promotion period often running through October 1.
- Peet’s Coffee: Their general sitewide promotion of 25% off online orders (for brewing at home) typically runs from September 29 to October 1.
The Global Focus: Sustainable Sourcing
The core of International Coffee Day, established by the International Coffee Organization (ICO), is to recognize the work of millions of farmers and laborers and to promote fair and sustainable practices.
2025 Theme: “Embracing Collaboration More Than Ever” — calling for global unity across the coffee supply chain to secure sustainable livelihoods and environmental stewardship.
Look for roasters and retailers to highlight their direct trade, fair-trade certified, or Rainforest Alliance-certified blends on October 1st. Many brands will share farmer stories or launch new blends that support specific initiatives. It’s a great day to support brands with ethical sourcing practices.
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Tips to Maximize National & International Coffee Days
- Sign up early: Most freebies are only for loyalty or app users. Download and register for apps like Dunkin’, Whataburger, or Circle K before Sept 29.
- Go early in the day: Free drinks are usually “while supplies last,” and some (like Smoothie King) cut off at 10:30 a.m.
- Check both dates: Some offers extend to Oct 1, so check again for International Coffee Day promotions.
- Watch social media hashtags: #NationalCoffeeDay and #InternationalCoffeeDay often reveal flash deals and giveaways.
International Coffee Day 2025 Theme: “Embracing Collaboration More Than Ever”
International Coffee Day 2025, observed on October 1, carries the inspiring theme “Embracing Collaboration More Than Ever.” This global celebration highlights the power of unity across the coffee value chain — from farmers and cooperatives to traders, roasters, cafés, and consumers. By focusing on collaboration, the campaign aims to build a resilient, sustainable, and inclusive coffee sector capable of tackling challenges like climate change, fair pricing, and long-term livelihoods for coffee-growing communities.
How the Theme Resonates in the United States
1. Policy and Trade Collaboration
In September 2025, U.S. lawmakers announced a bipartisan push to remove tariffs on roasted, decaffeinated, and specialty coffee imports. This move reflects a new willingness to work across political and industry lines to lower consumer costs and strengthen ties with producing nations — perfectly in step with this year’s theme of collaboration.
2. National Coffee Day Meets International Coffee Day
In the U.S., National Coffee Day falls on September 29, just two days before International Coffee Day. Many cafés, roasters, and retail chains plan extended promotions, storytelling campaigns, and charity tie-ins that bridge both observances — connecting American consumers directly with coffee-growing communities worldwide.
3. Coffee Festivals & Public Events
Events like CoffeeCon (a traveling U.S. coffee festival) and the San Francisco Coffee Festival bring together roasters, baristas, farmers, and coffee lovers to share knowledge and innovation. These festivals embody the “collaboration” spirit, creating spaces where stakeholders co-create better coffee experiences.
4. Sustainability & Supply Chain Initiatives
Programs such as the Stronger Coffee Initiative unite importers, roasters, NGOs, and producers to restore soil health, support coffee communities, and mitigate climate impacts. U.S. coffee companies participating in these initiatives are directly acting on the International Coffee Day call to “embrace collaboration more than ever.”
5. Local & Cultural Partnerships
Across the country, independent cafés team up with artists, community groups, and social enterprises during coffee observances. These collaborations link local coffee culture to global challenges — whether through art exhibits about origin countries, fundraisers for farmers, or educational workshops.
Final Sip
National Coffee Day 2025 is shaping up to be a caffeine lover’s dream, and with International Coffee Day right on its heels, you get two chances to score great perks. From Krispy Kreme’s free coffee + doughnut to Peet’s online discounts, there’s something for every taste.
Mark your calendar for September 29 & October 1, 2025, download your favorite coffee apps, and get ready to sip your way through the best deals in the U.S. — and beyond.
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